One of the biggest worries for those hoping to start a small business is financial security. There are bills to pay, groceries to buy, children to support, car repairs to make—the list goes on. The financial hurdle can be so terrifying that many would-be...

Traditionally, companies’ hiring practices have been anything but equitable and inclusive. They use language that targets male over female candidates (whether intentionally or not), they discriminate against older employees, and they tend to reject ...

Is your workplace equitable?

Far too often, leaders think their company is fair and equitable, when it actually has a lot of room for improvement. Why the disconnect? In my experience, those who have, by and large, been treated fairly by their workplace...

If you’re reading this blog, I’m guessing you have many of the common traits of a Purposeful Hustler—ambition, motivation, and the drive to make a positive impact. These are admirable traits, but they can also get you into trouble if you let them run...

We’ve all been there. We’ve all experienced times when nothing seems to go right, the path forward is filled with roadblocks and potholes, and we’re desperate for a “win.” It’s far from enjoyable to confront failure, but the cold, hard truth is that you ...

I won’t lie to you. Centering your life around your purpose isn’t always easy. You might have to take multiple leaps of faith as you make major (and minor) changes to put your purpose first. I remember times when the fear of following my purpose was so...

Deepa Purushothaman was a first senior partner at Deloitte, where she spent more than 20 years focusing on women’s leadership and inclusion strategies to help women of color navigate corporate structures. She was the first Indian-American woman and one...

I often have conversations with people who have a strong vision or sense of purpose. They’re driven by a particular passion or cause; they know what they want to achieve in life. Where these passionate individuals tend to run into trouble, however, is ...

Lily Lamboy leads the the Diversity, Equity & Inclusion team at Blue Shield of California, which supports both internal-facing employee-focused work and external-facing health equity, social justice, and business growth initiatives. She holds a PhD in...

When you think about marketing your business, you might be overwhelmed by dollar signs. Social media ads, promotional videos, marketing professionals—these things all cost money. But there are several low-cost (or no cost!) ways to market your business.

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